Our Team
Our extended team of consultants helps ensure we can deliver the ultimate in technical assistance and support to our clients.
Anja Metzger, PhD has 30 years of medical device experience with the most recent 20 years focused on cardiovascular medical devices and obtaining over 20MM dollars in non-diluted small business grant funding from the NIH and DoD SBIR and CDMRP programs to explore innovative technologies and bring them to market. She has written and served as PI or a co-investigator in over 30 Phase 1, Phase 2, and Phase 2+ grant applications to support product development, pre-clinical and clinical trials with an 80% original submission success rate. In addition to her experience in cardiovascular medical devices she has assisted several companies focused on devices for orthopedics, cancer, and other disease states. In 2012, during her tenure at Advanced Circulatory Systems, she received the SBA’s SBIR Tibbets award and was recognized as being in the top 25 NIH Grant Recipients in 2013. She has extensive knowledge of pre-clinical, clinical, and product development strategies, the ability to bring theory into practice, and is recognized as a named inventor on over 30 U.S. patent applications. Work with multiple firms including Johnson & Johnson, Medtronic, and several start-up medical device companies has provided Anja an in-depth understanding of clinical, regulatory and quality aspects of the medical device business including risk assessment, the development of requirements and product specifications, design assurance, and pre-clinical and clinical design and execution. Anja has a Biomedical Engineering PhD from the University of Minnesota and a Bachelor of Arts in Chemistry from the College of St. Catherine. She is also an Adjunct Associate Professor in the University of Minnesota’s Emergency Medicine Department and is an author of over 40 publications. In her role as Founder and CEO of Innovative MN Medical Solutions, she provides consulting services for non-dilutive funding opportunities, focusing on NIH and DoD SBIR/STTR grant proposals for novel medical device technologies. Services include identification of specific grant opportunities, professional review and critique of proposals and applications, proposal editing, proposal writing and submission, pre-clinical and clinical study design/procurement assistance, proposal brainstorming and research strategy outline, and complete proposal preparation.
Jim Stice, currently a principal with MedCelleration, a Minnesota consulting firm providing medical device IP scouting, project assessment and management services, including non-dilutive SBIR funding assistance with preparation of grant submissions, which involves advising multiple medical device customers on NIH SBIR Phase I and II strategy, IP scouting focused on medical device specialties identifying and assessing inventions fitting a search profile. Management services cover SBIR grant submissions and award execution. Over the last year, MedCelleration clients have obtained a total of $12M in NIH SBIR/STTR awards.Prior to MedCelleration, Jim led Twin Star Medical, a medical device company providing drug delivery and acute trauma products to researchers and physicians that pioneered the use of porous device platform for multiple indications with non-dilutive funding, leveraging private equity ten times with over $20 million in Federal R&D grants during 10 years, securing four 510K clearances and two IDE approvals, implementing four IRB approved pilot clinical studies, and obtained ten patents for porous medical device platform. During his career, Jim also helped launch other medical device and healthcare startups as founder and/or Board member in addition to serving as Chairman of Medical Alley.
Tamara Bratland expertise is commercializing medical devices globally. She works with medical device startups on creating strong strategies, executable marketing plans, relevant value propositions with a path to product commercialization. Currently, she is working with numerous start-up companies as consultant, founder, marketing leader or mentor, defining product concepts and commercialization approaches. Recent projects have been with the University of Minnesota, Technology Commercialization Office, and the National Institute of Health, Technical and Business Assistance programs. She brings over 30 years of experience in medical devices and high tech, with leadership roles in marketing and product development at Medtronic and Honeywell. She has an MBA and Bachelor of Science in Electrical Engineering, is a certified Project Management Professional and holds 7 US Patents.
Susan Henken-Thielen is a senior level product and marketing expert with 40 years of executive experience in a range of industries including educational and medical technology and devices, consumer goods, fitness, and higher education. Her career has focused on developing and introducing innovative, impactful and beneficial products, services and businesses that uniquely meet the needs of target customers. As the president of a product launch and marketing consulting business, she provides strategic assistance to entrepreneurial ventures, mid-sized and Fortune 500 companies, non-profit organizations, and higher education institutions, providing marketing research insights, product optimization, market development and enhancement strategies, and marketing plans that launch new and grow existing businesses.Previous experience includes leading product strategy, product development and management initiatives for Collegis Education, a higher education consulting company. Prior to joining Collegis Education, she led the product, marketing and project management for the development and implementation of the online Competency-Based Learning initiative at Rasmussen University. As an Adjunct Professor for Rasmussen University, she taught marketing, sales and consumer behavior classes. Serving as Brand Director on several new ventures at Pearsom Vue, she led product launches and marketing strategies for new higher education assessment software businesses globally, marketed to businesses and consumers, establishing the UExcel® brand as one of the leaders in the competency-based higher education assessment industry. Susan has also held Marketing and Product Management leadership positions at the US subsidiary of Irish medical device company Bio-Medical Research, Ltd., Compex Technologies, and Cigna Behavioral Care.
Susan is an active volunteer, currently serving as Vice President on the Board of Minnesota Lakes and Rivers Advocates, an advocacy group focused on protecting Minnesota waters from pollution, over-development and Aquatic Invasive Species. She also served for 7 years on the select Grinnell College Alumni Council, an alumni leadership organization, where she held the role of President. Susan earned her Master of Management degree at the Kellogg School, Northwestern University, Evanston, IL, with concentrations in Marketing, Strategy, and Industrial Relations. She graduated from Grinnell College, Grinnell, IA with a B.A. in Psychology, with highest honors, and earned membership in the Grinnell and Mortar Board Honor Societies and Phi Beta Kappa. In 2019, she was honored with a Grinnell College Alumni Award for accomplishments and contributions in her career, community and to the College.
Margaret Owen Thorpe created Venture Catalyst in 1990 to work with companies in need of market-based business development strategies. She specializes in work with companies pursuing new technologies through SBIR/STTR grants, as well as other funding sources. She has worked with several successful Minnesota SBIR applicants on both Phase I and Phase II submissions. She has also been a Professional Business Consultant with the Small Business Development Center at the University of St. Thomas since 1995.Previously, she was part of the original market development team of United HealthCare Corporation that took it from $30,000,000 to over $400,000,000 in sales in three years. Earlier, she held executive positions with the State of Wisconsin and Ramsey County. She speaks fluent bureaucrat.
She was a regular columnist for Ventures magazine and has written over three dozen published articles on business and historical topics. In her spare time, she herds cats and hunts ancestors.
She holds a B.A., University of Southern California (summa cum laude, Phi Beta Kappa) and an M.A., University of Wisconsin (Woodrow Wilson Fellow).
Board of Directors
Brian is a serial entrepreneur that has extensively leveraged the SBIR program to bring ideas out of the lab and into commercialization. Brian started his career at CPI (now part of Boston Scientific) doing chip and algorithm design. He founded Data Sciences Intl, bootstrapping the company into a highly profitable business with $20m in revenue with SBIR funding (sold to Harvard Biosciences). He was a co-founder of Transoma Medical (sold to Greatbatch) and is currently CEO of VivaQuant, a commercial-stage rapidly growing provider of remote cardiac monitoring services.
Mr. Wright is a founding partner of Intercepting Horizons. As an experienced senior high-technology executive and strategist at scale, he has had the opportunity to pervade most industries and most cultures of the developed world. His experience includes both line and staff and all management levels from product to operational to c-suite, CEO, and boards. He has expertise in leadership, operations, and strategy, as well as in governance and organizational architecture.Over the years, he has raised millions for startups and publicly traded entities and has been entrusted with the assets of nascent to large-cap technology companies. He has advised a number of the largest semiconductor equipment and materials companies in the world and led startups from his own (WWK.com) to assisting NASDAQ /Dow Jones level enterprises including GSX, August, and Rudolph Technologies (AUGT/RTEC) along with the formation and IPO of Entegris, Inc. (ENTG).
His career has been at the intersection of business, government, and academia in multiple venues, from DARPA/SEMATECH to ITRI and Fraunhofer. He enjoys innovating at the leading edges of technology from cleanrooms, filtration, and instrumentation to lithography, test and commercializing cost of ownership and capacity modeling software, and along the way developing new products, new entities, new markets, and new value propositions. He has chaired several industry organizations including: (SEMI Industry Strategy Symposium (ISS)), CONTEX, and Minnesota High Tech Association, and participated in high-level consortia, teaching both master’s degree level academic and industry-specific executive courses.
He has two patents in micro-fluidics, co-designed and developed industry-changing products, dozens of mergers and acquisitions, written over 40 articles on technology and business, and is the author of ‘The New Business Normal’ and the recently released ‘The Exponential Era’.
- Mr. Wright is a founding partner of Intercepting Horizons. As an experienced senior high-technology executive and strategist at scale, he has had the opportunity to pervade most industries and most cultures of the developed world. His experience includes both line and staff and all management levels from product to operational to c-suite, CEO, and boards. He has expertise in leadership, operations, and strategy, as well as in governance and organizational architecture.
Over the years, he has raised millions for startups and publicly traded entities and has been entrusted with the assets of nascent to large-cap technology companies. He has advised a number of the largest semiconductor equipment and materials companies in the world and led startups from his own (WWK.com) to assisting NASDAQ /Dow Jones level enterprises including GSX, August, and Rudolph Technologies (AUGT/RTEC) along with the formation and IPO of Entegris, Inc. (ENTG).
His career has been at the intersection of business, government, and academia in multiple venues, from DARPA/SEMATECH to ITRI and Fraunhofer. He enjoys innovating at the leading edges of technology from cleanrooms, filtration, and instrumentation to lithography, test and commercializing cost of ownership and capacity modeling software, and along the way developing new products, new entities, new markets, and new value propositions. He has chaired several industry organizations including: (SEMI Industry Strategy Symposium (ISS)), CONTEX, and Minnesota High Tech Association, and participated in high-level consortia, teaching both master’s degree level academic and industry-specific executive courses.
He has two patents in micro-fluidics, co-designed and developed industry-changing products, dozens of mergers and acquisitions, written over 40 articles on technology and business, and is the author of ‘The New Business Normal’ and the recently released ‘The Exponential Era’.
Patrice is Co-Chair of Fox Rothschild’s national Medical Technology practice group and serves as Administrative Partner for the Corporate Department in Minneapolis.She advises medical technology companies, other emerging businesses, and venture capital and strategic investors in a broad range of commercial and financing matters, including: venture capital financings; private placements; mergers and acquisitions; venture debt and credit facilities; and securities compliance.
Patrice also guides lenders in commercial loan transactions and advises clients on equity financing structures and clinical trial agreements. She frequently counsel’s boards of directors on fiduciary duties and corporate governance obligations. Patrice earned her Juris Doctorate (magna cum laude, 1996) and Bachelors of Art degrees from the University of Minnesota. Patrice also contributes a Board of Director for the Minneapolis Heart Institute Foundation, Board of Directors (2018-present) and Excelen, Center for Bone & Joint Research (2010-present).
Mr. Hobday is the CEO and Founder of HealthCare Interactive, an edtech company headquartered in Minneapolis and dedicated to providing the highest quality caregiver training for Alzheimer’s disease, dementia, and other brain disorders. Mr. Hobday is an educational and instructional design expert, software developer, and dementia researcher.He is the creator and developer of the CARES® online training, certification, and credentialing programs, all of which incorporate the trademarked CARES 5-step method to dementia care.
CARES programs are award winning, widely published in academic literature, and recognized by organizations such as the Alzheimer’s Association, American Health Care Association, National Center for Assisted Living, and the Center for Medicare and Medicaid Services (CMS). In addition, Mr. Hobday has collaborated directly with nationally known Alzheimer’s and dementia researchers at the Alzheimer’s Association, Duke University, Emory University, Michigan State University, NYU School of Medicine, University of Iowa, University of Michigan, University of Minnesota, University of South Florida, U.S. Department of Veterans Affairs, and National Institutes of Health.
Since founding HCI in 1997, Mr. Hobday has also felt the impact of dementia personally. Both of his grandmothers and his aunt have passed away with complications from Alzheimer’s disease. This has resulted in a personal commitment to improve the quality of dementia care for both familes and professional caregivers around the U.S. and Canada.
Mr. Hobday earned a B.A. Quantitative Methods/Computer Science, University of St. Thomas, St. Paul, MN (1988), a B.A. Spanish, University of St. Thomas, St. Paul, MN (1988), M.A. Education, University of St. Thomas, St. Paul, MN (1988), and a Ph.D. Business Management, Capella University, Minneapolis, MN (all coursework compete).
