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SUMMARY:Launch MN Value Proposition Design Webinar
DESCRIPTION:[vc_row][vc_column width=”1/6″][/vc_column][vc_column width=”4/6″]VPD X006 Launch Minnesota Value Proposition Design Webinar[vc_column_text css=””] \nFour-week Course\nFebruary 10 – March 3rd\n3:30 PM – 5:30 PM\nFor anyone interested in learning about Lean Startup and innovation commercialization. This is a “light” version of the Online Certificate course.[/vc_column_text][vc_column_text css=””]The University of Minnesota MIN-Corps program is proud to work with Launch Minnesota\, an initiative of MN-DEED\, to help early-stage technology entrepreneurs translate their innovations to a fundable\, high-growth ventures. This webinar is a short-form guide to the Lean Startup (also called Lean LaunchPad) approach\, a structured process to quickly assess and refine business concepts\, thus avoiding costly mistakes and accelerating progress to market launch. \nLearning objectives:\n\nHow to apply LaunchPad concepts\, such as value proposition design\, business model canvas and customer discovery\nHow to map the stakeholder/customer ecosystem to understand customer roles\, requirements and decision processes\nHow to conduct interviews and observations in order to customers’ problems (“pain points”)\nHow to modify to a solution in order to achieve product-market fit\nHow to identify the components of a commercialization roadmap identifying key milestones and required resources\nHow to determine market size\, assess competition\, and select the beachhead (first) target market\n\nOutline\nModule 1: Product-Market Fit\nBusiness Ecosystem\nValue Proposition Canvas\nSolving Customer Problems \nModule 2: Customer Discovery\nCustomer Segments\nProblem Interview\nSolution Interview \nModule 3: Pathway to Commercialization\nBusiness Model Canvas\nTechnology Adoption\nCommercialization Milestones \nModule 4: Market Assessment\nMarket Sizing\nCompetitive Assessment\nBeachhead Market \n[/vc_column_text][/vc_column][vc_column width=”1/6″]\n	\n		\n\n\n			\n	\n\n\n	\n		\n\n\n			\n	\n\n[/vc_column][/vc_row]
URL:https://minnesotasbir.org/event/launch-mn-value-proposition-design-webinar/
CATEGORIES:University of Minnesota
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